We were tasked with developing a new integrated brand campaign for this national children's retailer. Look for the work in Q3 2015.

As this regional furniture chain readies to expand to new markets, Bob's turned to us to create advertising that appeals to a more affluent customer base. Look for the work in Q2 2015.

For this year's Outback Bowl, we decided to dial up the rivalry and fandom that already exists in college football by adding an extra layer of food rivalry. The idea was simple. If the South Carolina Gamecocks won, free Bloomin' Onions for everyone the next day. If the Michigan Wolverines walked away with the W, free Coconut Shrimp appetizers. 

We personified VMware (one of Microsoft's key competitors) as "Tad", a guy who sells dated cloud solutions out of the back of a van.

The video and subsequent follow up got huge buzz in the IT community and even hijacked the VMware twitter feed during their annual conference.
 

Redesigned a retailer's largest store to be adaptive and to increase conversion. 

Before there was the Old Spice guy, there was Bodygroom guy.

With virtually no budget (and no Facebook for easy shares), Shaveeverywhere.com was viewed by millions, sold a year's worth of razors in a few months, and put Philips on the marketing map. 

Shaveeverywhere.com did its job. It got guys talking and sold a lot of razors. A year later, sales started to slip. How to spark the conversation again? 

It was time for a shaveeverywhere prequel. 

This social program got people talking about BoneFish grill's seasonal cocktail, the fresh apple martini.  

Think of somewhatcompetent.com as the Twitter version of getting an education. We will arm people with just enough knowledge to bullshit their way through any conversation.

Launching in 2015. 

Microsoft needed a sly way to get attendees of the annual VMworld conference talking about all the ways VMware traps you with shady pricing models. 

Our solution: an original card game called Battle Traps.

If Stratego mated with Magic: The Gathering, you'd get something like Battle Traps. The game can be played online, on your mobile device or, better yet, with a deck of cards handed out at the conference venue. The object is to find and collect all three of the Private Cloud cards that are hidden, face-down on the game board. Standing in your way are VMware Trap Cards. To win the game you need to battle and defeat the Trap Cards with your hand, made up of Microsoft Cloud Power cards. 

As part of the "Got Milk" campaign, Laternworthy.com let teens use their webcam to test the three attributes that Milk helps power: strength, focus and agility.

Using hand gestures, teens could build a tower with blocks (strength), take an oddly shaped object and rotate it into a keyhole (focus) and rotate a shield to protect a ring from yellow balls of light (agility). They could track their progress, challenge friends and, once they achieved Green Lantern status, brag about your entry on Facebook. 
 

We pooled all of Microsoft's disparate cloud-based business products and services into one global platform. Something that gave IT managers and developers what they've always wanted. Power. Or more specifically, Cloud Power. 

Each year PNC calculates the total cost of Christmas by adding up the current costs of the twelve gifts in the classic song “The Twelve Days of Christmas”. By mashing up hard data with this charming holiday tale, financial information becomes much more approachable and understandable for kids.
 

How do you sell nose and ear hair trimmers to guys who are afraid to admit they need them? Invent an affliction they can't help but notice. 

Introducing Second Puberty. 
 

When Outback asked us to refresh their loyalty program, we threw pretty much everything out and built it from the ground up to be truer to their brand. 

What we built was, we think, the category's very first social rewards program - TableMates.

TableMates lets you create virtual tables with your friends (our version of a "calling circle") and pool your points to earn rewards faster. So, whenever someone from a virtual table dines at an Outback, everyone at the table benefits!

An interactive board game delivered in one of the first Apple iAds for the iPad. The object of the game was to resolve fun, everyday financial dilemmas with various tools provided by PNC's Virtual Wallet product.

The WINLIST was the heart of this pitch campaign that asks "Whats your win?" Part bucket list (things you want to do) and part wish list (things you want), the WINLIST socialized the shopping cart.  It would let you declare your goal - your "Win" - then create and share a list of merchandise that would help you achieve that Win. 

Teens turn to Epiduo when other acne treatments fail. We created this app to help teens track Epiduo's efficacy in an easy and fun way. It turns their phone into a mirror with a memory.